The Benefits of Having a Competitive Advantage

What Is Competitive Advantage? Its Nature & How to Find Yours competitive advantage The meaning of Competitive advantage refers to the unique attributes, resources, or capabilities of a company that enable it to outperform its competitors in competitive advantage Citation Porter, M E The Competitive Advantage: Creating and Sustaining Superior Performance NY: Free Press, 1985 (Republished with a new introduction,

competitive advantage A competitive advantage is the unique ability of a firm to utilize its resources effectively, managing to improve customer value and position itself ahead of